Agency Sales Executives

Overview

We are looking for ambitious, seasoned and strategic Agency Sales Executives with an excellent track record for exceeding sales targets and are seeking a job opportunity. The incumbents will ensure good relationships with agencies and drive sales of Kenya’s leading radio brands.

Responsibilities

Reporting to the Agency Sales Team Leader, the incumbents will be tasked with growing advertising revenue for Radio Africa Limited.

Key Responsibilities

• Develop strategic and competitive agency sales marketing concepts.
• Visit agencies and make sales pitches and ensure swift and efficient closure of the deal.
• Maintain effective customer care.
• Submit weekly forecasts to help determine which agencies to critically focus on to maximize sales volume and growth.
• Adhere fully to the agency activities so as grow the client base and meet set targets.
• Follow up on collections and ensure timely payment by all clients.
• Adhere to the company’s credit policy with no debt beyond the 30-day credit period.
• Provide excellent account management and in line with this cultivate first point contact between the stations and agencies and use excellent interpersonal skills to keep the business relationships strong.
• Undertake a strategic and value adding approach to selling.
• Handle sales administrative issues as necessary.
• Conduct price, customer satisfaction surveys and other market research in liaison with the Research and Development Department.
• Conduct market intelligence on media gaps and business opportunities and guide the Sponsorship and Promotions team on opportunities on the ground and how best to take advantage of them.
• Work closely with the Sponsorship & Promotions and the Creative section to prepare briefs that can sell and position them as per the Company’s strategy.
• Prepare weekly reports and any other reports as agreed with the Agency Sales Manager to provide timely guidance on any intervention.
• Reconcile customers’ accounts on a monthly basis and work with accounts to ensure monthly statements are signed off and dispatched to all agencies.

Additional education

• Bachelor's degree in marketing or a related field
• A member of the Chartered Institute of Marketing (CIM)

Experience

Additional experience

• At least 2 - 3 years in a similar position in the media or a related field
• Proven track record of people management

Additional skills

• Strong Proposal writing skills, business acumen & results-oriented attitude.
• Strong communication skills (oral & written).
• Strong interpersonal skills.

The Person

• Good understanding of the market and the potential for sales growth
• An influential market changer
• Aggressive and self driven with a strong relationship bias.
• Highly intelligent, numeric and digital savvy.
• Have strong business acumen.

Terms and conditions

• Radio Africa Group is an Equal Opportunity Employer and will offer a competitive package to the successful candidate.
• If you match the above qualifications and requirements you may apply on the link www.myjobsinkenya.com to reach us on or by 17th December 2023.
• Please include your daytime telephone number and names and contact telephone and email addresses of 3 professional referees as well as your current and expected gross salary.
• Only shortlisted candidates will be contacted.

Disclaimer:

Radio Africa does not charge a recruitment fee or work with any persons or agencies that charge a recruitment fee.