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Digital Business Development Officer

My Jobs In Kenya.. Nairobi


A leading retail pharmaceutical chain is seeking a qualified digital business development specialist to enhance its brand visibility in order to attract new and untapped business opportunities and relationships (B2B & B2C). The ideal candidate will be trusted to dive right in, take the lead, use initiative, and help build strong brand visibility and presence. Highly skilled at e-commerce & digital sales and business operations, the person will be a self-disciplined go-getter in order to achieve the company vision.


Objectives of this role

  • Manage company image in a cohesive way to achieve marketing goals
  • Manage both our existing sales pipeline and the development of new business opportunities
  • Take a lead role in developing new business proposals and presentations that create and nurture opportunities and partnerships
  • Identify trends and customer needs, building a sales pipeline for the short/medium/long term in accordance with targets
  • Assist in the coordination and implementation of marketing strategies to achieve strategic goals
  • Track performance, and report metrics.

Business Development Responsibilities

  • Monitor and evaluate industry trends and customer drivers, and meet regularly with management and stakeholders to discuss strategy
  • Manage proposal response process, including detailed RFP requirements, content creation, and inputs from various sources
  • Generate new leads, identify and contact decision-makers, screen potential business opportunities, select deals in line with strategies, and facilitate pitch logistics
  • Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across the company
  • Support deal structure and pricing with business-value analysis, and negotiate prices for proactive bids and proposals.

Social Media Management Responsibilities

  • Design and implement social media strategy to align with the company’s business goals
  • Research on current benchmark trends and audience preferences
  • Creating/revamping and administering social media accounts (e.g. design Facebook timeline cover, profile pictures, blog layout and make the website dynamic)
  • Generate, edit, publish and share engaging original content daily (e.g. text, photos, videos, and news)
  • Monitor SEO and web traffic metrics.
  • Managing posts and responding to followers in a timely manner and monitor customer reviews.
  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
  • Suggest and implement new features to develop brand awareness, like promotions and competitions.


  • Marketing degree or HND or diploma (minimum)

More Details on Experience

  • Minimum experience is 3 years comparable role
  • Successful track record inB2C and B2B sales and negotiation.
  • Demonstrable proficiency in handling social media presence, ensuring high levels of web traffic and customer engagement.
  • Proven creative content delivery and management (text, image and video

More Details on Skills

  • Up-to-date with the latest digital technologies and social media trends, design tools and applications.
  • Excellent copywriting and communication skills (verbal & written) and ability to express the company’s views creatively.
  • Solid knowledge of SEO, keyword research and Google Analytics.
  • Knowledge of online marketing channels and familiarity with web design.
  • Recourse planning, analytical and multitasking skills.

Terms And Conditions

Applications stating current/last and expected salary to be sent to [email protected]

The position will be filled as soon as a suitable candidate is identified. 

All applications to be submitted through the email before 25th August 2022